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Campaign Management

Create, schedule, and analyze marketing email campaigns. Send newsletters and broadcast messages to your contact lists.

Create, schedule, and analyze high-performance email campaigns with Transmit.

Before You Start

Campaigns require a template and a contact list. Create these first if you haven't already.

PrerequisiteLink
Create a templateTemplates Guide
Create a list with contactsLists Guide
Verify a senderSenders Guide

Creating a Campaign

Step 1: Compose

Define your Campaign Name (internal) and Subject Line. Select a verified sender and choose a template.

Step 2: Audience

Choose the List you want to target. Transmit calculates the recipient count automatically.

Step 3: Preview & Test

Review a realistic preview. Use Send Test Email to receive a copy in your inbox.

Warning: Always send a test email before broadcasting!

Step 4: Review & Schedule

Finalize settings. Choose Send Now for immediate delivery or Schedule for a future time.

Analytics

Track your campaign's performance in real-time:

MetricDescription
DeliveredSuccessful handoffs to recipient servers
OpensPixel tracking for email opens
ClicksLink engagement tracking
BouncesFailed deliveries
ComplaintsSpam reports

Cloning Campaigns

Duplicate existing campaigns to quickly iterate on successful broadcasts. Look for the Clone action in the campaign list.

Best Practices

Timing Matters: Schedule for Tuesday-Thursday mornings (~10 AM) for higher open rates.

Clean Lists: Regularly use bounce handling to maintain sender reputation.